Monday, January 11, 2010

Producing Harriet’s House Episode 3: Becoming Part of the Toronto Pride Festival

As a new Canadian play being produced by a small independent theatre company, I wanted Harriet’s House to be part of a larger arts festival to help build an audience. The play’s interest in international adoption in a same-sex family (see the blog entry on November 16, 2009 for a synopsis of the play) made the Toronto Pride Festival being held from June 26 to July 4, 2010 an excellent choice.

Acting on the advice of Doug Floyd, the General Manager of Hart House Theatre, Jocelyn Wickett (the Director of Harriet’s House) and I decided to choose the first weekend of the Pride Festival to perform Harriet’s House. The second weekend is the first long weekend of the summer, the weekend of the Dyke March and the Parade, and the first weekend of the Toronto Fringe festival. With that kind of competition for an audience’s attention, the first weekend seemed to be a better choice.

Our next step is to apply to the Toronto Pride Festival to become an affiliated festival event. Application forms are expected to be out in a week or two and I will describe the process of becoming part of the Toronto Pride Festival in future entries. However, in my next blog, I will continue the story of producing Harriet’s House with Episode 4: Creating a Publicity Plan.

All the best,
Tara

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